product brochures
for Continental Stone (China)
year 2019

Continental Stone strives to give their existing brochures a new lease of life with refreshed & fuss-free minimalistic approach, in a bid to tap into the market of a much younger and trendier clientele.

Whereas conventional edge-to-edge full display of the most prominent tile profile as the key visual for brochure cover seems to be the trend of the day, we decided to go in a slightly different direction with humble and understated brochure design cover with elementary geometric patterns as a visual marker for each collection as a creative system.