for Cocorosa Surfaces (China)
Striking ribbon splashed in Cocorosa’s rose-red anchors the visual hierarchy for the cover page and this continues throughout the pages. With the foreground set to the brand’s secondary colour of cocoa dark-brown tone, browsing through the pages provides a sense of brand familiarity to consumers.
Throughout the product manual, one would find all the visual elements and language tone display strong yet subtle feminine touch as to confirm to Cocorosa’s beauty inspired and femme outlook.
The first few page spreads are designed to stimulate consumers’ visual appetite with aesthetically pleasing visuals to ease in the product onboarding before they delve into the details.